Temporarily relieves cough due to minor throat and bronchial irritation due to: colds, inhaled irritants. Soothing, Refreshing, Relieves Coughs Naturally. Ricola natural herbs are cultivated in carefully chosen Swiss mountain areas to ensure optimal quality and purity of the herbs. Herbs have been used around the world for centuries. For over 70 years, Ricola has been making pleasant tasting natural herbal products for natural relief of the discomfort due to sore throat and minor irritation due to coughs.